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  • 1.  A/B testing for Conv IVR

    Posted 12-14-2022 02:35
    No replies, thread closed.
    Would like to know your thoughts on the A/B testing for Conv IVR. the idea is to better understand on the Conversation IVR adaptability for the customers. Probably we can send certain % of calls through Conv IVR & rest thru normal DTMF.
    #Roadmap/NewFeatures
    #Telephony
    #Unsure/Other

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    Vimal Venugopal
    Accenture Solutions Private Limited
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  • 2.  RE: A/B testing for Conv IVR

    Posted 12-15-2022 01:33
    No replies, thread closed.
    You can easily accomplish this with a random function and a decision at the top of your initial flow.  The important thing will be to use unique Outcomes and Milestones in each to test the effectiveness of each.  One thing that might be interesting is to offer up front for callers to try our "new and improved call menu or the original one" and see how many takers you get.  I did an A/B test not too long ago and surprisingly, the company got really good response and turned it on to 100% NLU within a couple of weeks.

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    Robert Wakefield-Carl
    Avtex Solutions, LLC
    Contact Center Innovation Architect
    https://www.Avtex.com
    https://RobertWC.Blogspot.com
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