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AI + End Customer = A Brave New World of Interactions --- let's talk measurement!

  • 1.  AI + End Customer = A Brave New World of Interactions --- let's talk measurement!

    Posted 18 hours ago

    Hello - Genesys UX Researcher here :) I could use some help! How does your organization measure the experience of its customers when they contact you? We want to know about this whether it's with human agents, chatbots, or AI Assistants (e.g. Virtual Agents, Agentic Virtual Agents). We'll appreciate any discussion on this topic and may conduct an additional study in the near future. Please take 2 minutes to share your perspective - there are no right or wrong answers! If you don't feel like adding comments in this discussion thread, you can email me directly: Heather.Roth@genesys.com

    My Questions

    1. Today, how does your organization determine if a customer is having a "good" or "poor" experience while they're interacting with an Agent?
    2. If your customers were to communicate with an AI Assistant when contacting your brand/organization, what, if anything, might change about what or how you're measuring? Does anything become more or less important? Etc.
    3. What metrics, if any, would be critical for your organization to collect if end customer interactions were with Intelligent AI Assistants and not a person? What about specific behavioral (what end customers do/say) and attitudinal (what end customers think or feel) measures? 
    4. If you're interested to tell us more or participate in future research studies on this topic or similar topics, please provide your email so we can contact you.

    PS: Genesys customers are the best 


    #AIConfiguration
    #AICopilot(Agent,SupervisorAdmin)
    #ConversationalAI(Bots,VirtualAgent,etc.)
    #Reporting/Analytics
    #Unsure/Other

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    Heather Roth
    Staff User Experience Researcher
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