Phaneendra, there are registration requirements for Australia. You will find instructions in the following Resource Center article:
https://help.genesys.cloud/articles/required-regulatory-documentation-for-alphanumerics-id-purchase/
Original Message:
Sent: 04-29-2026 09:39
From: Phaneendra Avatapalli
Subject: Alphanumeric Sender IDs for SMS
Thank you for confirming, thats really helpful.
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Phaneendra
Technical Solutions Consultant
Original Message:
Sent: 04-29-2026 09:35
From: Mikael Cohen
Subject: Alphanumeric Sender IDs for SMS
Hey, yes it is activated in the Sydney region already. There are no registration or any monthly costs associated with Alphanumeric Sender IDs - they are billed per message at the similar rate as your local SMS messages.
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Mikael Cohen
Product Manager, Digital, Genesys Cloud
Genesys - Employees
Original Message:
Sent: 04-29-2026 09:07
From: Phaneendra Avatapalli
Subject: Alphanumeric Sender IDs for SMS
Hi Mikael,
Thanks for sharing this update. Just wanted to check is Alphanumeric Sender ID already available in the AU region?
Also, assuming the required regulatory documentation is completed, is it billed the same as standard outbound SMS with no additional ASID-specific charges?
Thanks.
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Phaneendra
Technical Solutions Consultant
Original Message:
Sent: 04-29-2026 08:50
From: Mikael Cohen
Subject: Alphanumeric Sender IDs for SMS
Hi everyone - we're releasing Alphanumeric Sender IDs in Genesys Cloud this week. 🎉
Admins can now provision and use alphanumeric Sender IDs for outbound SMS in Genesys Cloud. This gives organizations the option to use branded sender names, where supported, for one-way messaging to customers. The feature is available for new, existing, and migrating customers, adding another outbound messaging option in supported regions.
I'd love to use this thread to collect feedback, answer questions, and keep the discussion going here in the Community. We'll link this thread from the related Aha idea so follow-up happens here rather than in Aha.
Helpful links:
I'll also attach the feature description PDF here for anyone who wants a bit more detail.
Looking forward to hearing what you think, what questions come up, and how you're planning to use this.
#DigitalChannels
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Mikael Cohen
Product Manager, Digital, Genesys Cloud
Genesys - Employees
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