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Using Genesys Cloud AVA with Outbound Campaigns

  • 1.  Using Genesys Cloud AVA with Outbound Campaigns

    Posted 2 hours ago

    Hi everyone,

    I'm currently exploring the use of Agent Virtual Assistants (AVA) in combination with outbound dialing campaigns in Genesys Cloud, and I would like to understand the best approach for this scenario.

    My goal is to:

    • Trigger an outbound interaction (e.g., voice or digital campaign)
    • Use AVA to handle the initial interaction with the customer
    • Potentially collect or validate information before transferring to a live agent (if needed)

    I have a few key questions:

    1. Is it currently supported to integrate AVA directly within outbound campaigns, or would this require an orchestration through Architect flows?
    2. What would be the recommended architecture for combining Outbound Dialing + AVA + flow logic?
    3. Are there any known limitations or best practices when using AVA in proactive engagement scenarios (latency, context handling, conversation continuity, etc.)?
    4. In case AVA cannot be directly embedded, would using digital bots or Architect flows triggered by the campaign be the best alternative?

    Any examples, reference architectures, or implementation experiences would be greatly appreciated.

    Thanks in advance!


    #Uncategorized

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    Josue Reis
    Product Specialist at PagBank
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