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Hello Predictive Engagement Community followers! 👋🏼
The Predictive Engagement team is pleased to announce a new feature Beta testing, and we sincerely appreciate your interest in participating it!
Predictive Engagement Outcome thresholds under Action Maps became difficult for our customers to use and understand as the model returns values lower than they may expect when thinking about probability to achieve an Outcome. The Probability percentage based thresholds once set are static and do not adjust to changes in the distribution of probabilities which can result in fluctuations in the audience.
This new Outcome threshold solution, called Dynamic Outcome Targeting, will aim to improve our Outcome threshold targeting.
If you and your organisation would like to be considered for participation in this feature Beta, please let us know. If you've already completed the survey through Community Beta Enrolment - great!
What are our Beta goals:
A few quick rules:
Next steps for this Beta to be provided soon under this thread.
Thank you all!
#AI #PredictiveEngagement #Outcomes #OutcomeThreshold #ActionMaps #GPE #Proactive
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